Great Results are the Sum of Small Things, Done Well, Repeatedly. Thursday, January 3, 2013. What Brand Are You Delivering? Given the opportunity to recite your 30 second elevator speech, what words would you use to describe the service you provide? Book Raving Fans, Ken says the first step is to define your niche. Simply stated, what level or type of service do you want to provide? Build around Core Values.

Braving the demons of the deep in search of great copy. Nothing is so powerful as an insight into human nature. what compulsions drive a man, what instincts dominate his action. if you know these things about a man you can touch him at the core of his being. Temple of the Seven Golden Camels. The Persuasive Power of Privileged Moments. And just so you can.

Business Tools for Small Business Owners. Think of a table for two. The Ultimate Small Company Advertising Guide. If you are intending to co.

85 words give or take is about the length of a 30 second radio commercial. I have made a living selling radio ads and this blog is my take on topics such as advertising, marketing but most of the time like Seinfeld, 85 words, give or take, about nothing. Wednesday, June 11, 2014. Tom Wanek is an author, blogger and a Wizard of Ads Partner. His book, Currencies That Buy Credibility. I follow Tom on both Twitter and his You Tube channel.

Wizard Partner Books on Amazon. How Much of Your Advertising is Working? The Three Worlds of Business. The Secret to Advertising Success. The Advantages of Intrusive Media. The Three Sacred Cows of Advertising. Why Good Ads Can Fail.

A beacon of light,. Just keep writing, Just keep writing.